Every detail of the watch lines was enriched and personalized with motifs recalling Rome's architectural elements, creating a visual narrative that highlights the connection between the watches and the city that inspired them.

The creative process encompassed every phase: from the brief's development to the storyboard, all the way to the final CGI implementation. The Aeterna video fits into this journey, creating a true digital universe where sinuosity, rich textures, and visual depth interpret the essence of the watch.

Each frame is refined with plays of light and shadow that enhance the sculptural nature of the design, transforming CGI into a language capable of conveying the strength and preciousness of Bvlgari creations.